Business Overview
Financial highlights:
Strong performance:
Over the past 12 months, the business has earned AED 3.11 million in
revenue and AED 671K in profit, with total revenue reaching AED 9.6 million. These
impressive numbers highlight its solid market presence and profitability.
Social media success:
With over 86K+ Instagram followers the business effectively connects
with its audience.
Customer loyalty:
Enjoys a 16.2% returning customer rate and minimal product return rate,
demonstrating strong customer satisfaction.
Effective marketing channels:
Utilizes diverse platforms, including Meta Ads, Google Ads, TikTok,
Pinterest Ads, and email marketing, to drive traffic and revenue.
Efficient dropshipping model:
The dropshipping model minimizes inventory risk and overhead costs by
shipping products directly from the supplier to the customer. This approach supports
scalability, flexibility, and allows the business to focus on marketing and customer
engagement.
Products & Services Overview
This business thrives primarily through revenue generated from targeted
Meta ads and a strategic approach to digital marketing. As a niche vintage eyewear brand, it
offers a curated selection of high-quality, timeless glasses and sunglasses that combine
craftsmanship with affordability. It is success bolstered by a loyal customer base, reliable
dropshipping partnerships, and fast delivery.
Assets Overview
The business does not own any physical assets since it operates in a
dropshipping model.
The intangible assets include:
Contacts (written or verbal) with customers and suppliers.
Brand identity.
Customer databases - 40K+ Customers.
Customer Email database - 105K+ Email subscribers.
Content, images & logos.
Advertising accounts (including data (Facebook))
Domain name.
